Friday, January 30, 2009

Twitter Over Digg -The Debate

Several sources around the web (Tech Crunch and Mash Up particularly) are stating that Digg is in the middle of a downsizing crisis.

These sources contend that not only is this a product of an ecomomic crisis but that Twitter this year is outpacing Digg in immediacy and social networking capabilities. The reasoning is that Digg broadcasts to an infinite crowd where Twitter broadcasts URLS to a very specific target market of willing listeners.

So, Twitter is the way to go in social networking and internet marketing right now. Here are a few tips outlined by Atherton Bartelby at Mash Up that will help you get more followers. Or better yet, help you better understand why you have very few followers.


Social networking is the way to go.

Wednesday, January 28, 2009

Bound Social Networking vs E-Mail Blasting / Wordle

Wordle: bounded social networking vs blast emailing
(click here for larger wordle view)

Developing relationships within groups of like people or buck shotting out to strangers? Consider how you would like to represent yourself and your company. Do you honestly want to build integrity and sustainability - a name? Or are you satisfied with random connections or sales that retain no loyalty?

What is the best method to network socially? Something you can manage.

For me, it's blogging, Linked In and Facebook together as a team.

Let me know what your methods are. How do you manage your time around it?


Tuesday, January 27, 2009

Blogging For Profit

Wired Epicenter recently blogged (here) about how the record industry is getting into the business of blogging to drive traffic to their website and increase sales.

"Filling (the blog) with as much interesting stuff, non-musical as well as musical...has doubled our website traffic in the past year and vastly increased business on our webstore. It is also a highly effective method of syndicating promo content."

Further it states, "The blog draws traffic, increases sales and gives the label a way to talk about its releases the same way other people are talking about them. What's not to like?"

Wanna Blog?


Monday, January 26, 2009

Social Networking Like You Mean It

As social networking becomes a necessary tool in the future of business marketing and public relations, we will find more articles written to reflect this and feed our need to stay in the loop.

Larry Brauner of the e-zine Online Social Networking suggests (here) that Twitter is the easiest and most efficient tool to networking in a target group.

Friday, January 23, 2009

The Brave New World of Networking

Beckett Gilchrist of Pixel Voice LLC was recently published in the online magazine Digital AppleJuice.

The article (here) outlines the difference between old world style networking versus the bold new world of digital networking.

Check it out.

Thursday, January 22, 2009

Blogging is Now

The breaking news on inauguration day was that the White House created a new public relations website for the people. Included in this unveiling is a blog. Check out the complete story (here).

This presidency will go down in history as not only the first African American to reside in the office but also that first presidency (and campaign leading to) that was largely driven by blogging and social networking.

Feel free to follow the White House blog for presidential updates and public relations.

Could this system work for your business as well?

Consider it.